YouTube is a treasure trove of millionaires. The success of some fantastic content developers has been so immense that creating content for YouTube is now a legit job in itself. Teachers, entertainers, reviewers and just about anyone can create content on YouTube.
If you really want to try your hand at joining the force of moneymakers on YouTube, then read on. This article will show you all the ways you can make an income from one of the most popular platforms on the internet today.
Don’t have a million subscribers? No worries
Having 10 million subscribers is great when it comes to generating several million dollars of revenue. However, you have to start somewhere and new channels can take time to grow. Here’s the good news…your earning potential doesn’t completely depend on your subscriber count. It also depends on the level of engagement your content is able to generate.
If you are creating videos about a certain niche, you put yourself in a position to make more because you will be attracting the right kind of audience that advertisers of that niche would want to reach.
Know your audience
If you already have a channel with a decent number of subscribers, figure out what your subscriber count is made of, meaning their demographic information. The factors you want to closely look into are the distribution of male vs female watching your videos, age group, location, and the time when your viewers are mostly engaging with your videos.
With this information, you will be able to create videos that your audience will love and would be happy to share, so you have a flood of new subscribers. When you look at the demographic information and find that your videos aren’t reaching the people you want it to, you can try to mix it up with different types of videos, to bring those people to your channel.
Become a YouTube Partner
This is the most classic way to generate revenue. You put ads on your video and wait for people to watch those ads. To make significant revenue from ads, you do need a high number of subscribers and you also have to remember that YouTube takes around 45% of your ad revenue and gives you the rest. There are so many different types of ads available to put on your videos. You can place them before your video starts, in the middle, or at the end. Just know that relying on ads alone to make money on YouTube, isn’t a smart idea. These should be coupled with other streams of revenue that can contribute a good amount to the grand total. See what we mean below.
Sell your own products or merchandise
Creating your own merchandise store filled with t-shirts, mugs or snapbacks isn’t hard and it holds the potential to earn you loads of dollars. Along with that, having products based around your own brand, will make your channel much more credible. It also gives you a means to create a deeper bond between you and the subscribers, since they are showing their support for you by purchasing your products. You can get your designs done for an affordable price using sites like Fiverr. Then you can use any print-on-demand website like Inkhead, to get your shirts printed. You can also manufacture and sell your very own products, while using YouTube to generate customers.
Put your influencer hat on
Influencers have become the most critical component of any marketing campaign. Brands are fighting to sponsor YouTubers to talk about their products with their audience. They are ready to spend a substantial amount of their advertising budget to seal the deal with YouTube influencers who have a loyal and engaging group of followers. When you are an influencer, you can negotiate an attractive deal with the brand if you can convince them that doing business with you will bring them a good ROI (return on investment). Depending on your rapport with your followers and the demographics of your audience, you can make a lot from working with other brands and endorsing their products.
Know that nothing can hold back remarkable content from getting in front of thousands of viewers. So, work hard on creating top quality videos. If you can do that, subscribers will come and brands will want to do business with you.